Monthly Archives: June 2015

BUS 430 Week 1 Individual Assignment: Comparative Law Worksheet



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Use the worksheet on the student Web site to compare the three major types of law, Civil, Common, and Islamic. Your responses must provide 1 or more origins for the type of law, 5 or more regions in which that type of law is practiced, and a 30-50 word summary of the characteristics of that type of law.

 

 



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MGT 230 Week 5 Learning Team Assignment: Management and Leadership Presentation



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Imagine that your team is a group of experts in the principles of business leadership. You have been invited to present at a conference held for some of the top executives at Fortune 500 companies. Your assigned topic is “Leveraging Leadership to Maximize Business Success.”

Create a 15- to 20-slide Microsoft® PowerPoint® presentation in which you address the following:

•          Introduction to leadership

o    Explain the differences between management and leadership, and how cultivating leadership skills in managers can benefit the organization.

o    Explain how managers can set effective expectations for their employees to increase organizational performance.

•          Organizational culture

o    Describe how managers, when applying leadership principles, can contribute to a healthy organizational culture.

•          Managerial control

o    Identify some of the key control mechanisms, and describe how management can apply them to aid in achieving organizational goals.

•          Leveraging diversity

o    Summarize some of the best practices for leading a diverse workforce, and the benefits that can come to the organization through leveraging diversity.

 

Support your presentation with the concepts discussed in class and in the text, and your personal experiences.

Include the speaker notes to explain the key points in your presentation.



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MGT 230 Week 4 Individual Assignment: Organizational Structure Paper  



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Write a 1,050- to 1,400-word paper in which you select an organization with which you are familiar and present the following items as they relate to that organization:

•          Describe the organizational structure of your selected organization. Compare and contrast that structure with two different organizational structures.

•          Evaluate how organizational functions (such as marketing, finance, human resources, and operations) influence and determine the organizational structure of your selected organization.

•          Explain how organizational design (such as geographic, functional, customer-based, product, service, hybrid, matrix, marketing channels, and departmentalization) helps determine which structure best suits your selected organization’s needs.

 

Format your paper consistent with APA guidelines.



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MGT 230 Week 3 Individual Assignment: Management Planning Presentation  



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Imagine you are an executive for BP, and you are preparing a presentation for the board of directors about the organization’s direction.

Create a 10- to 15-slide Microsoft ® PowerPoint®presentation, with speaker notes, in which you address the following:

•          Evaluate the planning function of management as it relates to the organization’s goals and strategies. Use steps in the planning process outlined in the text.

•          Analyze the influence that legal issues, ethics, and corporate social responsibility have had on management planning at BP. Provide at least one example for each.

•          Analyze at least three factors that influence the company’s strategic, tactical, operational, and contingency planning.

 

Format your paper consistent with APA guidelines.

 



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MGT 230 Week 2 Learning Team Assignment: Internal and External Factors Paper  



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Select an organization with which everyone in your Learning Team is familiar.

Write a 1,050- to 1,400-word paper in which you explain how internal and external factors affect the four functions of management. In your paper, explain how the following internal and external factors affect the four functions of management. Include specific examples for each.

•          Globalization

•          Technology

•          Innovation

•          Diversity

•          Ethics

Include 1-2 peer-reviewed sources to support your ideas.

Format your paper consistent with APA guidelines.



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MGT 230 Week 1 Individual Assignment: Decision-Making Process Paper



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Resource: Ch. 3 of Management: Leading & Collaborating in a Competitive World

Identify a time in your life when you had to make a personal or professional decision such as buying a home, changing jobs, enrolling in school, or relocating to another state or region.

Write a 350- to 700-word paper in which you discuss your decision-making process. Support your ideas with academic research. Include the following in your paper:

•          Describe each step of your process.

•          How similar was your decision-making process to the one described in the text?

•          How might your decision be different if you had used the same steps included in the text?

Format your paper consistent with APA guidelines.



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LEG 505 (Strayer) ALL Assignments (Assignment 1, 2, 3, 4, 5)



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LEG 505 Assignment 1: Code of Conduct Assessment

 

Due Week 3 and worth 150 points

Refer the following resources to complete this assignment:

Note: The assignments are a series of papers that build upon one another.

  • Raytheon’s code of conduct

(http://www.raytheon.com/responsibility/rtnwcm/groups/public/documents/content/rtn_ethics-code.pdf)

  • Examples of Procurement Fraud

(http://cporising.com/2012/08/03/examples-of-procurement-fraud/)

The recent emphasis on ethics in government contracting requires contractors to avoid any conduct that even appears to be unethical. Imagine you are a former contracting officer (CO) turned contractor (you choose your area of expertise) and you just created a new contracting firm.

Write a four to five (4-5) page paper in which you:

  1. Provide an explanation of the specific goods and / or services the new contracting firm will provide.
  2. Evaluate the Raytheon Code of Ethics as to whether it is effective in avoiding any conduct that even appears to be unethical in the type of organization you selected for your product.
  3. Determine the three (3) most critical clauses in the Raytheon document that aid the company’s avoidance of the appearance of impropriety.
  4. Determine two (2) additional ethics provision that you would include in your company’s Code of Conduct document based on Raytheon Code of Ethics. Explain the rationale for the inclusion.
  5. Analyze how your recommended clause sufficiently closes the gap on one (1) potential major ethical breach in the industry to which your product belongs.

Note: Be sure to address any areas of concern regarding potential fraud in the contracting process.

  1. Use at least three (3) quality resources in this assignment.

Note: Wikipedia and other Websites do not qualify as academic resources.

 

LEG 505 Assignment 2: Draft Request for Proposal(RFP)

 

Due Week 4 and worth 150 points

Note:The assignments are a series of papers that build upon one another.

Imagine your agency is ready to solicit bids for a new project. You are tasked with drafting a Request for Proposal (RFP) that will appeal to the new contracting firm you outlined in Assignment 1.Note:You may create and / or assume all necessary assumptions needed for the completion of this assignment. You must review the following law before you draft the RFP:

  • Federal Acquisition Regulation (FAR) § 15.303 (source selection);
  • FAR §§ 15.203, 15.204, 15.205, 15.206, 15.209, and 15.304 (preparing and issuing requests for proposals and amendments thereto);
  • FAR §§ 15.207 and 15.208 (submitting, receiving, handling, modifying, and revising proposals).

Write a five to seven (5-7) page RFP Sections paper in which you:

  1. Apply the appropriate FAR clauses to meet compliance in contract formulation and award.
  2. Incorporate your knowledge of Government Accountability Office reports / decisions to identify FAR compliance issues and contributing factors.
  3. Include ethical guidelines that minimize the risks and consequences of unethical contracting practices and ensure compliance with federal guidelines on fraud, fair contracting, and contract-related public policies.
  4. Suggest planned actions in soliciting and awarding contracts and ensuring that the government agency is in compliance with the FAR requirements.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • Identify and apply the appropriate Federal Acquisition Regulation (FAR) clauses to meet compliance in contract formulation and award.
  • Analyze Government Accountability Office reports / decisions to identify FAR compliance issues and contributing factors.
  • Analyze the planned actions in soliciting and awarding contracts and make recommendations to ensure the government agency is in compliance with the FAR requirements.
  • Develop effective ethical guidelines that minimize the risks and consequences of unethical contracting practices and ensure compliance with federal guidelines on fraud, fair contracting, and contract-related public policies.
  • Use technology and information resources to research issues in government contract law.
  • Write clearly and concisely about government contract law using proper writing mechanics.

 

 

LEG 505 Assignment 3: Draft Compliance Matrix and Compliant Proposal to RFP 

 

Due Week 6 and worth 200 points

Note: The assignments are a series of papers that build upon one another.

Refer to the following resources to complete this assignment:
· FAR § 15.2 (Solicitation and Receipt of Proposals and Information)

(https://www.acquisition.gov/far/current/html/Subpart%2015_2.html)
As the Contract Officer (CO) of your newly formed company, you will create a compliance matrix, and

then draft a proposal in response to the RFP from Assignment 2.

Write a five to seven (5-7) page Compliance Matrix and Compliant Proposal to your RFP paper in which you:

  1. Create a compliance matrix and prepare a FAR-compliant proposal in response to the RFP from Assignment 2. Note: You may create and /or assume all necessary assumptions needed for the completion of this assignment.
  2. Apply the appropriate FAR clauses in order to meet compliance in contract formulation and award.
  3. Apply the knowledge gained from your analysis of Government Accountability Office reports / decisions to identify and account for FAR compliance issues and contributing factors.
  4. Apply the knowledge of planned actions in soliciting and awarding contracts and make recommendations to ensure the government agency is in compliance with the FAR requirements.

Your assignment must follow these formatting requirements:

  • ·  Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • ·  Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

 

 

LEG 505 Assignment 4: Contract Change Evaluation

Due Week 8 and worth 150 points

Note: The assignments are a series of papers that build upon one another.

Refer the following resources to complete this assignment:

  • ·  FAR § 43.2—Change Orders

(https://www.acquisition.gov/far/current/html/Subpart%2043_2.html)

  • ·  FAR § 33.2—Disputes and Appeals

(https://www.acquisition.gov/far/html/Subpart%2033_2.html)

Good news! You have been awarded the contract, but there has already been a change made to the contract that needs to be addressed. Note: You create the change based on the scenario you have developed. Additionally, the change has resulted in a dispute.

Write a three to four (3-4) page paper in which you:

  1. Select the appropriate administrative process to effect the change and explain your selection in the context of its appropriateness for the situation.
  2. Select the administrative and judicial process that will bring the dispute to a resolution and allow the contract to go forward.
  3. Analyze the planned actions in soliciting and awarding contracts and make recommendations to ensure the government agency in question is in compliance with the FAR requirements.
  4. Identify common compliance issues and develop recommendations to manage them throughout financing, administration, and closeout of contracts.
  5. Use at least three (3) quality resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

  • ·  Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • ·  Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

 

 

LEG 505 Assignment 5: Recommendations to Manage Common Compliance Issues

 

Due Week 10 and worth 150 points

Note: The assignments are a series of papers that build upon one another.

Refer the following resources to complete this assignment: · A guide to best practices for contract administration

(http://www.acquisition.gov/bestpractices/bestpcont.html)

As the Contract Officer, you know it is time to assemble a team to manage compliance of the contract. Create a PowerPoint presentation based on the scenario you created to bring the team you have assembled up-to-date on what has occurred thus far.

Prepare a twelve to twenty (12-20) slide PowerPoint presentation with speaker notes in which you:

  1. Analyze the importance of roles and responsibilities of contracting officers and administrators.
  2. Identify the various options of administrative and judicial processes available and select the appropriate process to resolve the dispute.
  3. Analyze the importance of improving methods of creating contract schedules and using a compliance matrix in government contract situations.
  4. Present ideas for brainstorming with your team in order to develop a policy that explains the role the Contract Officer should have played in the dealings between the government and the contractor, from the time the contract was awarded through completion of the work.
  5. Recommend three (3) best practices (one [1] from each section presented on Contracting Officer’s Technical Representative [COTR], voucher processing, and contract closeout) that will lend insight into ensuring that the contracting process moves smoothly through financing, administration, and closeout of the contract.
  6. Use at least three (3) quality resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

  • ·  Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • ·  Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • ·  Given a contract disputes situation, evaluate the various options and select the appropriate administrative and judicial processes available to resolve the dispute.
  • ·  Develop recommendations to manage the common compliance issues throughout financing, administration, and closeout of contracts.
  • ·  Given a contract change situation, evaluate the various options and select the appropriate administrative processes to effect the change.
  • ·  Use technology and information resources to research issues in government contract law.
  • ·  Write clearly and concisely about government contract law using proper writing mechanics.


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BUS 620 Ashford WEEK 1 (DQs & Assignment)



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Week 1 – DQ 1: What is Marketing?

 

 

What is Marketing? Marketing has often been defined in terms of satisfying customers’ needs and wants. Critics, however, maintain that marketing goes beyond that and creates needs and wants that did not exist before. They feel marketers encourage consumers to spend more money than they should on goods and services they do not really need. What is your understanding of the role of marketing and the marketing management process?

 

Week 1 – DQ 2: Marketing Strategies

 

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Week 1 Assignment – The Future of the New York Times

 

 

Select a consumer product of personal interest—one that you have purchased within the past six months. It can be anything, just as long you are familiar with the product and generally understand how it is marketed. Using the matrix model of marketing management in Table 1.2, fill in the cells of the matrix as completely and thoroughly as you can for the brand that you purchased. Be sure that your entries correspond to your perspective as a customer for this brand. In short, you are the target market. You may wish to create one or more positioning maps to help illustrate how you perceive the competitive playing field. Once you’re done, examine the intersection of each cell.

1. How do the elements of the marketing mix align with the four strategy categories in the left-hand column?

2. Does every one of the 4 P’s contribute to each of the strategic objectives established in the left-hand column?

3. Do you see room for improvement? How would this assessment be different for other types of customers?

Read the article: The Future of the New York Times, BusinessWeek, January 17, 2005, 64-72 (Also Posted in the Announcement page).

Readership through circulation and news quality are key ingredients to profitability in the newspaper business industry. In a 2-3 page paper, examine what Arthur Sulzberger can do to revive the failing newspaper whose “financial performance is lagging “. Can New York Times, with its journalistic pride compete with the digital media and still deliver the best news?

Paper must be in the correct APA writing style and include a minimum of 2-3 resources, in which one resource must be peer reviewed.



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LEG 505 (Strayer) – All Discussions Week 1 to Week 11



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Week 1 DQ 1: Federal Acquisition Regulation (FAR)” 

Please respond to the following:

Explain how each of the following legislative enactments is a foundation for government contract law and the federal acquisition process. Then discuss how knowledge of one of the Acts can help a manager make better decisions.

Armed Services Procurement Act of 1947 (ASPA), codified at 10 U.S.C. §§ 2301-2314

Federal Property and Administrative Services Act of 1949 (FPASA), codified in U.S.C. §§ 251-260

Competition in Contracting Act (CICA), codified in 41 U.S.C. 253

Discuss the key factors in each Act that demonstrates that the Acts are foundational components of government contract law and the federal acquisition process. Provide an example or scenario of each to support your response.

Week 1 DQ 2: “The Role of the Contracting Officer”

Please respond to the following:

Take a position as to whether or not the role of a contracting officer, with the federal government, can be compared to a principal-agent relationship. Support your position.

Argue whether or not a government contracting officer should be held to the standards articulated by the Sarbanes–Oxley Act of 2002 (Pub.L. 107-204, 116 Stat. 745, enacted July 30, 2002). Support your position. As a manager, determine the best way to communicate the SOX Act adherence to a government contractor you would work with.

 

 

LEG 505 – Week 2 Discussions

 

Week 2 DQ 1: “Eliminating Wasteful Spending”

Please respond to the following:

Assess the importance of each of the following factors in the effort to minimize wasteful spending in government contracting. Then select one and determine what managerial and / or organizational factor(s) would impede successful adoption of the change in operation and how you would mitigate it.

Organizational leadership

Policies and processes

Human capital

Information management

From Part 1 of this discussion, select which of these factors is the most important, and which is the least important. Provide a rationale for your selection. Compare and contrast the two factors you selected with regard to the effort to minimize wasteful spending in government contracting.

 

 

Week 2 DQ 2: “The Discretionary Function” 

Please respond to the following:

Explain the discretionary function of a contracting officer and justify the associated immunity. Take a position on whether this concept should still be valued given the current government spending that has occurred in recent years. Support your position. Analyze how government spending practices directly or indirectly affect the concept of discretionary function. Support your analysis.

 

 

LEG 505 Week 3 Discussions 

Week 3 DQ 1: “Electronic Commerce” 

Please respond to the following:

As electronic commerce has grown, the inevitable fallout from failed transactions and business relationships has resulted in a developing body of case law. Assess the practicality of using electronic commerce by federal agencies. Then identify a barrier that exists at within federal agencies that is not presented in free enterprise and discuss how this difference affects management. Support your answer.

Speculate on whether the government should be wary in relying on electronic commerce. Explain why or why not. Then present an argument that address how the concerns of e-commerce are paired against those of a corporation.

 

Week 3 DQ 2: “Whistleblower Protections” 

Please respond to the following:

Analyze the degree and form of protection a “whistleblower” can expect to receive after disclosing information to a member of Congress or an authorized official of an agency. Note: This refers to a situation where a substantial violation of law relating to contracts (including competition for negotiation of a contract) is suspected. Consider yourself to be the whistleblower and explain the factors you would weigh in your decision to take action.

Take a position on whether the concerns about whistleblower protections is a factor that inhibits one’s decision to come forward about a substantial violation of law relating to contracts (including competition for negotiation of a contract). Suggest at least one alternative that could alleviate such concerns.

 

 

LEG 505 Week 4 – Discussions

 

 

Week 4 DQ 1: “Competitive Bidding and Long-Term Cost Savings”  

Please respond to the following:

Take a position on whether competitive bidding provides long-term cost savings when Medicare patients are being limited to the use of the lowest bidders for durable medical equipment. Support your position.

Elaborate on whether or not competitive bidding will remain a viable alternative when the Patient Protection and Affordable Care Act is fully implemented in 2014. Support your position. Discuss defining factors regarding the competitive bidding process and its survival or failure in the healthcare arena if Universal Health Care is implemented in 2014.

 

 Week 4 DQ 2: “The Two-Step Process for Contract Interpretation”  

Please respond to the following:

Analyze the benefit and the effectiveness of the two-step process for contract interpretation.  Provide an example to support your analysis. Then, recommend another step to the process and discuss how this additional process improves the interpretation process.

Analyze how the two-step process for contract interpretation enhances the government contracting process. Provide an example to support your analysis. Then, recommend another step to the process and discuss how this additional process improves the government contracting process.

 

 

LEG 505 Week 5 Discussions

 

 

Week 5 DQ 1

Week 5 DQ 1: “Outsourcing and In-House Operations” 

Please respond to the following:

Discuss what you would consider to be an inherently governmental function in the context of government contracting. Explain why there would be a preference as to outsourcing and in-house operations in the areas of materials acquisition planning, resource allocation planning, and materials flow control.

Outsourcing and in-house operations are interactive elements of materials acquisition planning, resource allocation planning, and materials flow control. Argue whether or not inherently government functions should be outsourced. Support your argument with example(s). Then, offer an alternative based on your position.

 

Week 5 DQ 2: “Market Research” 

Please respond to the following:

Take a position on whether a government agency should be allowed extensive leeway in determining the methodology used to develop a market research plan in the acquisition and distribution of supplies and services. Provide a specific example of government spending that would support your position.

Analyze the importance and explain the value of a market research plan in the acquisition and distribution of supplies and services. Support your position with examples. Explain which aspect of the market research plan is likely to be the most valuable for those seeking to acquire a company.

 

 

LEG 505 Week 6 Discussion

 

Week 6 DQ 1: “Cost-Reimbursement Contracts” 

Please respond to the following:

Under FAR Subpart 16.3, Cost Reimbursement Contracts are defined as a type of contract that permits payment of allowable incurred costs, to the extent prescribed in the contract. From the e-Activity, defend or refute the reasonableness in the use of this type of contract by government agencies. Based on your position, recommend a revision that would make use of the contract more reasonable.

Take a position on whether cost reimbursement contracts are necessary in government contracting to the extent they provide a means not available in other contract forms. Discuss under what circumstances you would consider the use of cost reimbursement contracts. Include an example to support your position.

 

Week 6 DQ 2: “Letter Contracts” 

Please respond to the following:

Give your opinion on whether or not letter contracts should be considered valid in government contracting. Support your position.

Assess what types of contracts are acceptable in government contracting. Compare and contrast the various types and provide three examples that demonstrate their necessity and use.

LEG 505 Week 7 Discussions

 

 

Week 7 DQ 1: “Price Analysis versus Cost Analysis”  

Please respond to the following:

Compare and contrast price analysis versus cost analysis, explain how they differ, and describe when it is appropriate to use price analysis versus cost analysis. Select one of the two methods and determine under what condition(s) it would not be appropriate for use. If you believe that the methods apply to any circumstance, justify your response.

Explain the importance of these two types of analysis in the context of government contracts. Provide an example of how each is clearly used.

 

Week 7 DQ 2: “Award Fee Contracts” 

Please respond to the following:

From the e-Activity, discuss whether or not the agencies mentioned took any actions that reflected the suggestions provided by the Office of Management and Budget. If you think actions were taken, state what actions were taken and explain why those actions were taken. If you think no actions were taken, analyze why no action was taken and whether action should have been taken under the circumstances. Justify your response.

Discuss whether contractors provide better work with an award fee. Include in your discussion on whether or not they are incentivized by the better profit potential of an award-fee contract. Support your position with an example.

 

 

 

 

 

 LEG 505 Week 8 Discussions

 

 

Week 8 DQ 1: “Excusable Delays” 

Please respond to the following:

Identify the remedies of excusable delay. Analyze which remedies are appropriate and effective and which remedies are not. Justify your analysis. Then, select an ineffective remedy and make a recommendation to mitigate the associated issue(s).

From the first e-Activity, give your opinion as to whether any of the four transportation construction projects in the table would be able to legitimately rely on “excusable delay.” Explain the key reason why reliance on excusable delay in these cases would or should be considered legitimate.

Week 8 DQ 2: “Deepwater Program”

Please respond to the following:

Analyze whether the Coast Guard’s management and execution of the program was a cause or a symptom of the cost overruns and resulting delays of the Deepwater program. Support your position.

Identify and discuss the key factors that contributed to the cost overruns in the situation in Part 1 of this discussion. Suggest the strategies you would employ to avoid such cost overruns. Support your suggestion.

 

LEG 505 Week 9 Discussions

Week 9 DQ 1: “Contract Modifications” 

Please respond to the following:

Give your opinion as to whether the procedures in government contracting provide a foolproof method of ensuring that all parties receive adequate notice of changes to a contract. Explain whether the contract modification methods available are effective in providing notice to all parties of a contract change.

Suggest alternative procedures that would be necessary and effective in providing notice of a contract change to all parties. Provide a rationale to support your suggestion.

 

Week 9 DQ 2: “Bilateral versus Unilateral Changes” 

Please respond to the following:

Imagine you are administering a construction contract. The contracting officer informs you that there is a conflict over the interpretation of one of the architectural drawings / elements as displayed in the contract drawings. The contracting officer relates that no further work can be performed on the contract until the dispute is resolved. As the contract administrator, determine which modification type (bilateral or unilateral) should be used to suspend work until the dispute is resolved and explain why.

Compare and contrast bilateral modification and unilateral modification. Provide an example or scenario of each that clearly demonstrates how each modification type is used.

 

LEG 505 Week 10 Discussions

 

 

Week 10 DQ 1: “Protests, Disputes, and Appeals” 

Please respond to the following:

From the first e-Activity, outline the requirements for the Court of Federal Claims to hear a complaint. Analyze why each element of the requirements is an independently critical component of a successful claim.

Evaluate the requirements for the Court of Federal Claims to hear a complaint and give your opinion on which requirements are justified, which are not, and which additional requirements would be advisable. Explain what, in your opinion, makes these requirements justifiable or not justifiable.

 

Week 10 DQ 2: “Contract Termination Liability Risk” 

Please respond to the following:

Evaluate the recommendations the GAO makes to reinforce consistency in contract termination practices in terms of the recommendations’ effectiveness. Determine which recommendations will work best if properly implemented. Support your response.

Propose at least one alternative recommendation to reinforce consistency in contract termination practices. Provide a rationale for your recommendation.

 

LEG 505 Week 11 Discussions

DQ 1: “Looking Back”.

Please respond to the following:

Considering everything you have learned in this course, discuss the single most surprising or interesting lesson learned. Explain what made it so. Summarize everything you have learned in this course in 140 characters or less (something you could post on Twitter).

 

DQ 2: “Looking Ahead”.

Please respond to the following:

Identify the most important lesson learned and discuss how you will apply that lesson to your current (or future) legal career. Provide specific examples to support your response. Reflect on what you have learned in this class and discuss how someone not involved in contract law could leverage the lessons learned in this class. Provide specific examples to support your response.

 



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BUS 620 Ashford WEEK 2 (DQs and Assignment)



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Week 2 – DQ 1: Buyer Behaviour

 

 

The typical buying process consists of the following sequence of events: problem recognition, information search, evaluation of alternatives, purchase decision, and post purchase behavior. What specifically do you do as a consumer in each of these stages in a high involvement purchase like buying a house or a car? List the four main psychological processes as discussed in the text and what should marketers do to manage these four psychological processes affecting consumer behavior?

 

 

Week 2 – DQ 2: Customer Needs:

 

T

Visit GE Healthcare (www.gehealthcare.com/). In context to the major points of chapter 5, define how GE is addressing the needs of their hospital customers by the design of this Web site? Where and what is GE doing right, what is GE doing wrong, and where can GE improve using marketing research? In context of chapter 3, where can GE improve using marketing research?

 

 

Week 2 Assignment – Industry Forecasting

 

 

  • Identify an industry of choice (Auto Industry, Healthcare, PC or Telecommunications). Using the PESTEL analysis from the readings, discuss and analyze the factors that may impact the industry and the successful marketing of a company’s product, for example Ford Motor Company over the next five years. Which factors are perceived to be the biggest weaknesses of the industry? Which factors play to the industry’s strengths? What are some opportunities for growth that could be capitalized upon over the next five years?
  • Develop a three to four-page paper in the correct APA writing style. Include a minimum of 2-4 resources; 1 resource must be peer reviewed.


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